RECIPE E-BOOK
GET 25 OF MY BEST FLORAL RECIPES FOR ONLY $25
Real bouquets, arrangements and installations executed by the AG Event Studio!
DOWNLOAD 25 RECIPES FOR $25
This E-Book Will Help You...
- Build a library of go-to designs you can reuse and refine
- Get inspired for future designs
- Understand stem-counts for arrangements and installs
- Master the practice of recipe writing
- Create accurate quotes with real stem counts (no more guessing)
- Prevent over-ordering and protect your profit margins
- Price confidently based on actual costs
- Speed up ordering + prep with clear shopping lists
- Make designs repeatable and scalable across multiple events
- Reduce decision fatigue during production
- Improve team communication + delegation
- Ensure consistency in quality across all designs
- Track profitability per design or event
- Support efficient production timelines
- Eliminate last-minute scrambling or missing product
- Makes your business feel more like a system, not chaos
and so much more!
- 3 Bridal Bouquets
- 1 Bridesmaid Bouquet
- 3 Ceremony Arch/Arbor Installs
- 1 Ceremony Ground Arch
- 2 Aisle Arrangements
- 1 Urn Statement Arrangement
- 1 Elevated Centerpiece
- 1 Hidden Vessel Centerpiece
- 3 Compote Centerpieces
- 1 Small Centerpiece
- 1 Long Centerpiece
- 1 Table Runner
- 1 Cake Meadow
- 1 Bar Cascade Install
- 1 Tree Install
- 2 Chandelier Installs
- 1 Mantel Install
WHAT'S INCLUDED?
Recipe writing is one of the most powerful tools a florist can use to run a more efficient, profitable business. It allows you to create accurate quotes with real stem counts instead of guessing, helping you price confidently while protecting your margins and preventing over-ordering. With clear recipes, ordering and prep become faster and more organized, designs become repeatable and scalable, and production flows with far less decision fatigue. It also improves team communication, makes delegation easier, and ensures consistency in quality across every event. Over time, you build a library of proven designs you can reuse and refine, while tracking profitability and streamlining install timelines. Instead of scrambling or second-guessing, recipe writing turns your workflow into a reliable system that supports growth.
WHO IS THIS FOR?
Event florists and wedding florists
Studio florists and retail florists
Freelance floral designers
Florists transitioning to foam-free design
Farmers market flower growers creating arrangements
Flower farmers offering design services
Solo designers ready to scale
Growing floral teams that need better systems
Floral enthusiasts designing for home or friends
DIY brides planning their own wedding flowers
Family members flowering for a wedding
Creative hobbyists who want more structure
Event planners adding florals to their services
Venue owners creating in-house floral setups
Photographers or stylists building styled shoots
Content creators designing floral moments
Interior designers styling with flowers
Hosts planning showers, parties, and celebrations
Workshop hosts teaching floral design
Anyone tired of guessing stem counts
Anyone who wants prettier, more intentional arrangements
Anyone who wants a clear floral recipe instead of winging it
IN CASE WE HAVEN'T MET YET...
HI! I'M COURTNEY
I'm a performance artist and floral enthusiast turned flower farmer, turned event design business owner turned entrepreneur. After over 15 years in the flower industry, launching 3 companies and pioneering the foam-free floral movement, I teach others my systems and design strategies so they don't have to start from scratch. These are the tools I wish I had at my disposal all those years ago!
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